Foreword
M.C.Cant![](https://retailandmarketingreview.co.za/wp-content/uploads/2021/04/pdf-icon.png)
Vol 13 | Issue 1 pp. i-ii
Job creation in the South African retail sector
Dr B. Malgas, Dr T. Khatle, and Prof R.B. Mason![](https://retailandmarketingreview.co.za/wp-content/uploads/2021/04/pdf-icon.png)
Vol 13 | Issue 1 pp. 1-13
The influence of brand character, brand familiarity and brand evaluation on brand attachment in South African companies : a case of Gauteng Province
Dr E. Chinomona and B.A. Popoola![](https://retailandmarketingreview.co.za/wp-content/uploads/2021/04/pdf-icon.png)
Vol 13 | Issue 1 pp. 14-28
Innovation culture as a driver of SMEs' dynamic capabilities
Dr B. Okanga and Dr D. Groenewald![](https://retailandmarketingreview.co.za/wp-content/uploads/2021/04/pdf-icon.png)
Vol 13 | Issue 1 pp. 29-52
Spectator identification and consumption motives in a sample of South African football fans : exploring the mediating role of social media engagement
Dr F.W. Stander and Dr L.T. De Beer![](https://retailandmarketingreview.co.za/wp-content/uploads/2021/04/pdf-icon.png)
Vol 13 | Issue 1 pp. 53-67