Foreword
M.C.Cant
Vol 14 | Issue 2 pp. i-i
Consumers’ preference and market segmentation in developing countries : rice marketing in Tanzania
G.S. Mgendi, G. Mujawamariya, and A.C. Isinika
Vol 14 | Issue 2 pp. 1-15
The role of integral emotions in female consumers’ clothing purchasing decision
J. Kasambala, E. Kempen, and J. Labschagne
Vol 14 | Issue 2 pp. 16-27
Consumer perceptions of shopping channel attributes and risk factors of apparel purchases
N. Cunningham and C.F. De Meyer-Heydenrych
Vol 14 | Issue 2 pp. 28-42
Experiential retail environments : modelling the influence of internal antecedents on consumers’ impulse behaviour
M. Retief, A.C. Erasmus, and D.J. Petzer
Vol 14 | Issue 2 pp. 44-57
