Foreword
M.C.Cant
Vol 12 | Issue 1 pp. i-ii
Managing corporate gifts as a marketing strategy
B. Okanga and D. Groenewald
Vol 12 | Issue 1 pp. 1-18
The influence of relationship intention and population group on South African cell phone users' positive attitude towards complaining
L. Kruger and P. Mostert
Vol 12 | Issue 1 pp. 19-32
Factors driving online apparel shopping in South Africa
G.J. Lee and T. Barnes
Vol 12 | Issue 1 pp. 33-53
Ensuring satisfied, committed shoppers - store variety or entertainment?
M. Wiese
Vol 12 | Issue 1 pp. 54-69
The interrelationships between boutique store atmosphere, customer satisfaction, store loyalty and repurchase intention - a study of females in the North-West Province
B.M. Van Niekerk, D.J. Petzer, and L.T. De Beer
Vol 12 | Issue 1 pp. 70-88
Retail or e-tail? Brick or click? Is e-tailing the ideal solution for all industries? : opinion
S. Barnard
Vol 12 | Issue 1 pp. 89-91
Leveraging competitive value from neuromarketing research in retailing - an opportunity waiting to be exploited : perspective
C.H. Bothma, C.M. Bothma, and J.P.R. Joubert
Vol 12 | Issue 1 pp. 92-96
