Foreword:

Vol 3 | Issue 1 | i-ii

MC Cant

Emerging trends in retail pricing practice : implications for research

Vol 3 | Issue 1 | 1-14

Michael Levy, Praveen Kopalle, Dhruv Grewal, and James Hess

Loyalty in wine retailing : a multidimensional model

Vol 3 | Issue 1 | 15-27

Sharyn Rundle-Thiele

Development of a conceptual model to alternative brand contact planning in the South African marketing and communications industry

Vol 3 | Issue 1 | 28-41

E. North and Carla Enslin

Information privacy issues : implications for direct marketing

Vol 3 | Issue 1 | 42-53

Y. Jordaan

Customer-orientation behaviour : effects on annual income, sales target achievement and subjective evaluation of performance in the Malaysian life insurance industry

Vol 3 | Issue 1 | 54-70

Nor Azila Mohd Noor and Azli Mohamed