Factors influencing demand forecasting and planning in the South African apparel industry : a case study
Vol 16 | Issue 2 | 1-17
F. Katemauswa, M.J. Naude
Artificial intelligence, marketing management, and ethics : their effect on customer loyalty intentions : a conceptual study
Vol 16 | Issue 2 | 18-35
F.M. Mgiba
Is shopping a necessity or fun? A study of Durbanites’ shopping behaviour
Vol 16 | Issue 2 | 36-44
A. Katrodia
The impact of Retailer Xs’ consumer-based brand equity on the intention of its consumers to purchase meat products : a survey of FMCG stores in the southern suburbs of Cape Town
Vol 16 | Issue 2 | 45-63
H. Buys, P. Hawinkels, T. Shaw, and P. Pillay
Supply chain resilience : interconnectedness of disruptions, strategies and outcomes in the South African FMCG industry
Vol 16 | Issue 2 | 64-79
S.M. Magagula, A. Meyer, and W. Niemann
The impact of perceived justice on behavioural intentions in retail banking : an investigation of explanatory roles of service recovery and overall satisfaction
Vol 16 | Issue 2 | 80-96
D. Musiiwa, P. Khaola, P. Rambe, and C. Chipunza
An adapted consumer decision-making styles inventory of millennial consumers
Vol 16 | Issue 2 | 97-108
T. Musasa and P. Moodley
Online engagement: Implications of the ‘like’ button
Vol 16 | Issue 2 | 109-134
D. Van Heerden, M. Wiese, and G. Van Heerden
Employee engagement in retail organisations : the new normal post Covid-19?